Info Science – Web design and SEO

SEO: Link and Article Sale

More and more blog and website owners to sell links on their websites and products. Apparently this is now common practice, because the frequency of such products is growing rapidly and, although Google clearly going against it.
The guidelines of Google

First, it must be clarified that the sale of all or links articles violates the Google Webmaster Guidelines. Those who do not comply with the webmaster guidelines, will eventually downgraded by Google, thereby losing much of the important Google traffic.

Detect paid links and articles

To detect paid links or product is often easier than you think. Therefore, one must only know how to link the trading works.

Most links are traded via special platforms. The exchange always follows the same pattern.The advertiser specifies a keyword, which is to be linked. The blogger then gets the job around that keyword to formulate an article. This succeeds then more or less well. Thus, in almost every case is the procedure. However, there are some ways to recognize a link sale almost at first sight. What are they?

There are mostly hard linked keywords. Then a tough keyword is linked and another linking carried out, which shows on the same site, but with the anchor “here” or “This page”. For example, the topic onpageSEOhas already been discussed umpteen times, but is there another article with the same info as always, just so fits the keyword. It is very cheap when the keyword does not fit the content. That actually is relatively common.

If an SEO blog writes about the new Toyota or through an online casino, then the situation is clear.The consequences for bloggers sell the links are usually fatal for the blog. Google is not stupid and recognize links purchased relatively quickly. It follows a punishment. The site loses ranking and thus massive traffic through Google.However, we can say that the link sale is attractive because it can be relatively quickly generate relatively much revenue.

However, most of the success is short-lived. Either you lose your reader or ranking in the search engines, or both.

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SEO: Why Backlinks are not everything – A look into the future

Backlinks and SEO in general play in the ranking on the search engines a supporting role, no question. However, often-limited to just the web starter on building backlinks and SEO operate for templates of different websites. However, is that all? No! There is a lot more important things than collecting backlinks.

A quick glance at the assessment by Google

One cannot deny that backlinks play an important role in ranking. Course onpageSEO measures play a role. To understand this, we need to think back to the beginnings of Google. The purpose of Google is to provide a seeker evaluation. In order to provide a good seeker, it means high-quality results, so Google had to develop a system that processed the query results accordingly.

This had to be created a kind of reputation. A basis that represents a value at which you can measure how valuable a site is and how good their content. Manually, you cannot make this reputation; the Internet is growing too fast. Although a manual, assessment of a site would achieve the best result with certainty. So had to be a mathematical calculation, an algorithm.

To create a reputation for a website, Google decided to look for backlinks and various other features. Why? It was assumed, which would link to a page where they provide valuable and high-quality information, because so does the Internet. The more valuable, the content, the more backlinks got the page. This suggests, as in content and quality of a link to a page, which in turn has itself many backlinks.

It can be concluded from the following: If a page has many backlinks, it is top quality. Therefore, a link from a quality website is worth more than a link from a cheap, poor website. The indicator for this value is called PageRank. The higher the PageRank, the higher the quality the page. Sounds logical!

SEO: Backlink Checker – How to check his backlinks free

Back links to your website is a very important point in the search engine optimization. What are backlinks and why they are so important, can be found here. Many webmasters often refer as many back links to your website. However, how can you check that? What are the best tools?

Some tools to check backlinks

A very nice tool is the Ajax Backlink Checker x4d tools. There you can easy and free the backlink structure of various sites to retrieve. The advantages of Ajax Backlink Checker X4D Tools is simple: He is awesome and clearly, you can very quickly get a good overview. Simultaneously, the PageRank of each backlinks is indicated by this backlink check.

Another interesting topic Backlink Check Tool is the Backlink Analysis tool. Here also some other interesting analyses are shown. For example, the internal links of a website can be viewed here with the backlink check. These are also important information for a webmaster. Furthermore, external links will be displayed, but which are marked with the NoFollow attribute. The NoFollow attribute prevents further inheritance of PageRank on the linked website. Nevertheless, it is interesting to know how the site visitors actually are. A third tool is the Open Site Explorer from the company SEOmoz. The tool provides interesting statistics. In the free version can use some features. For example, you can sort the backlinks according to their anchor text.

Why should you check its backlinks regularly?

You should periodically with a backlink check his website backlinks checker. Firstly, reveal the number of backlinks a good indicator of the popularity of your website. On the other hand, have many backlinks to draw conclusions about the quality of a website. For example, you can easily find out how to strengthen their position in the search engines this through the check of competing websites, so you can get an idea of the competition sites.